Save the Forbes
Masschusetts Alliance of HUD Tenants
Services
Pro Bono / Non-Profit
Campaign
Layout
Year
October 2021
Team
Sprout Studios
Sprout was recruited to create a campaign for the Massachusetts Alliance of HUD Tenants, to support local Bostonians in preserving their community.
The Forbes building had been an integral part of the JP community, providing affordable housing to the neighborhood. A management corporation had plans to come in and take over the building the following year, ultimately displacing hundreds of long-time residents.
In a three day sprint, we each pitched a distinct strategy. As the chosen direction, I designed a full suite of assets, including posters, banners and flyers, all to promote and raise awareness of the upcoming rally to “Save the Forbes” building.